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Filter and target your audience

Targeting is all about understanding your community from a variety of different angles. This will allow you to get the right message to the right person at the right time. Check out how to filter your people database and all the fields you can filter by. You also might want to learn more by visiting our support section on targeting.

NationBuilder's filter tool allows you to use logic to build specific and detailed filters. Take a moment to learn the difference between an "any" versus "all" filter. Or, add a group row to your filter. 


Lesson exercise

  1. Create a filter to find a specific group of people in your database. For example, explore how to find people based on whether they have a specific tag, are emailable or based on their location.

NOTE: Keep this filter open for the next exercise.