Ning allows you to create a custom social network for your fans or supporters to connect with each other. The goal for users building social networks on Ning is to create a space for their supporters to ‘hang out.’

In contrast, NationBuilder exists to lead your supporters to action. As the world’s first leadership software, NationBuilder is designed to help you identify, attract, and engage more supporters, donors, voters, customers in your organization or mission. NationBuilder is also fully integrated with everything you need to lead, including a people database, an integrated website, all your communications tools, including email, social media, and text, and the financial tools you need to accept donations. Full integration of all the tools you need to lead improves your insights into the impact your organization is having, and helps you to take action on those insights from within the platform.