Strategy

Strategy

Digital Field: creating your ideal campaign organizing workflow

Posted by · September 17

Whether you're running for your local school board or working on a campaign for state governor, direct and ongoing dialogue and engagement with your supporters is key to success. We created followups to make communicating ... Continue reading

9 ways to attract people to your nation

Posted by · August 07

Photo by James Cridland, Creative Commons license via Flickr Every generation has a unique identity. Or so marketers who make a living crafting unique selling points for each generation say. The Chronicle of Philant... Continue reading

The benefit of sending email from a custom domain

Posted by · July 17

Photo by Ben Grey Creative Commons license via Flickr If, like me, you're old enough to remember the first time you went online, setting up an email account was probably one of the first things you did. It's such an ... Continue reading

Telling your story begins with your website

Posted by · July 15

Explore the NationBuilder theme gallery to enhance your visual story An organization's story incorporates the common bond that draws people together and the current action needed to achieve its mission. Articulating yo... Continue reading

Optimizing your content for social media

Posted by · July 11

We're constantly coming across great media and content on our customers' websites - videos, stories, event photos, blog posts. But creating great content isn't enough to drive traffic to your site. You have to find ways to... Continue reading

Grow your community with text messaging

Posted by · July 01

There are a variety of ways to use your nation's virtual phone number to connect with prospects and supporters. Using one of these tactics can give your nation a great boost — viewing them holistically and as an organic ex... Continue reading

Get efficient! Volunteer Management tips from the field

Posted by · June 28

Volunteers with A Big Project in Valenciennes, France At NationBuilder, I work with campaigns of all sizes. Consistently, I have noticed one thing: regardless of size, many campaigns are not using the simple but extre... Continue reading

Fire up your nation's MVPs with social capital and leaderboards

Posted by · June 26

Social capital (also called "political capital" or "PC") is NationBuilder's currency system. With a little bit of planning and some creative thinking, you can use political capital (or whatever you'd like to call it in you... Continue reading

Organic search ranking optimization

Posted by · May 30

Recently, I created a website. Confused about why my site wasn't showing up in Google search, I spoke with our Online Marketing Manager, Matthew Pancione. He helped me understand how to optimize my site's organic search ra... Continue reading