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what is a slug?

I can't sign into my account because I do not know the slug.

Official response from

A slug is the 'name' of your NationBuilder site. So for example, my site is - with nbdemo being my slug!

If you have a custom domain you can get to your slug by going to and it will redirect to so you can see it!

Complete and current information on how to use NationBuilder is available in the documentation section.

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