Hello Scott, that is a good question.

Yes, most of these fields are used in the meta tags and theme of the page. For reference, these specific descriptions apply to the page settings located under Pages > Settings > Basics -- Individual pages and posts have their own settings where meta tags are automatically generated.

• Name - The name of the site within NationBuilder. This is what appears under the Pages tab in your control panel. It also generates these meta tags:

        <meta property="og:title" content="XX"/>

        <meta property="og:site_name" content="XX"/>

• Long Name - The name of the site that displays in your theme's header, if there is no logo/header image uploaded. This varies from theme to theme but the liquid tag used in the layout.html file to reference this is: {{ site.long_name }}

• Title of home page in search results - The headline used for search engine results. It generates:

        <title>XX</title>

• Headline - Displayed as a headline in the page header depending on the theme.  

         The liquid tag used in most layout.html files: {{ site.headline }}

• Subheadline - Displayed as a subheadline in the page header depending on the theme.

         The liquid tag used in most layout.html files:  {{ site.subheadline }}

         This also generates the meta tag:

       <meta property="og:description" content="XX">