The state of fundraising

Outline of course:

• Lesson One: The State of Fundraising 
• Lesson Two: The Organizing Principles That Change the Game
• Lesson Three: Getting a Complete Picture of Your Supporters
• Lesson Four: What It Means to Actually Personalize Your Fundraising “Asks”
• Lesson Five: Building an Engagement Ladder
• Lesson Six: Create a Peer-to-Peer Fundraising Strategy
• Lesson Seven: Implement Your Peer-to-Peer Fundraising Strategy
• Lesson Eight: Design Your Giving Campaign
• Lesson Nine: Execute Your Giving Campaign

More information on the state of fundraising and other statistics:

• Giving USA 2015: Annual report on philanthropy for the year 2014
• Charitable Giving Statistics
• Nonprofit Online Marketing and Fundraising Trends in 2015