Posted
The Consumer Marketing Manager is an exciting opportunity to contribute to the vision and strategies that will deliver a deep and robust community of fair trade consumers, donors, and advocates. This role will continue the evolution of our consumer activation and cultivation strategy to exponentially grow the number of individuals in our fair trade network, as well as the necessary engagement strategies to lead them to take meaningful action. This person will lead the creation, activation, and maintenance of our consumer marketing strategy – from cultivation and user journeys to email marketing and promotions aligned with planned marketing campaigns. Our goal is to build a program that progresses individuals from awareness to engagement and from purchase to advocacy and/or donation.
This person will have a passion for unlocking individual action to create positive change, building online communities of purpose, familiarity with technology platforms that allow that, and the vision to align those efforts with the growth and impact goals of the organization.
We celebrate diversity of all kinds and are committed to creating an inclusive culture built on a foundation of respect for all individuals. We seek to hire, develop, and retain talented people from all backgrounds. Individuals from non-traditional backgrounds, historically marginalized, or underrepresented groups are strongly encouraged to apply.
To learn more about the role and to apply, feel free to follow the link below:
https://fairtradeusa.bamboohr.com/jobs/view.php?id=85&source=fairtradecertified