I've searched the KnowledgeBase high and low, but I haven't yet found an answer to how to send an email blast to everyone who has *NOT* opened a specific previous email blast. I've found how to target those who *have* opened (or clicked) a previous email blast, but not those who *haven't* opened an email blast.
Any ideas for how to do this? Thanks!
In your "People" tab you can run a filter using the criteria "Email Blast Opened" and update your selection to "is none" and then select the related email blast.
Similarly, you can identify profiles based on whether or not they have opened an email from a particular broadcaster by using the filter criteria "Opened email blast from" and then selecting the related broadcaster and time frame.
You can then use your filter results as the recipients for your next email.
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