Keuka College was looking for an innovative way to keep alumni engaged and encourage giving after graduation. Using NationBuilder, the college organized a one-day fundraiser, created a system for connecting alumni around the world, and reignited school pride on a massive scale. The results:

metrics

• $274k
• raised from alumni giving in 36 hours

• 2x
• the goal was raised by the end of the day

• 639
• donors contributed to the campaign