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Smarter advocacy campaigns: 5 ways to streamline with NationBuilder + Zapier

Goodbye tedious tasks, hello impact! Discover how nonprofit organizations, advocacy campaigns, and political movements seamlessly automate their grassroots campaign initiatives by connecting NationBuilder to Zapier's powerful ecosystem of integrations.

December 05, 2024
3 min read

Integrated apps have always been a core part of NationBuilder and how our customers create the processes and programs they need to be successful. The upgraded Zapier integration is a continuation of ensuring everyone has access to the tools they need. With new features and expanded capabilities, you can now build even better connections between multiple platforms, improve your data quality, and ensure your organization runs seamlessly.

There are a number of ways you can use this integration, here are 5 that we know will help supercharge your advocacy efforts:

1. Track survey respondents in real time

Whether you’re running a community needs assessment or getting feedback on your latest digital advocacy campaign, tools like Gravity Forms, SurveyMonkey, Typeform, and Google Forms make it easy to collect insights. With our upgraded Zapier integration, automatically send responses from stakeholders form submissions directly into your nation.

For example, when a supporter fills out a Google Sheet to share feedback, Zapier ensures this activity is instantly available in your nation, saving you from tedious data entry. Your organization can then take the right next step in engaging with this supporter.

2. Monitor purchases from your online shop

If you are selling merchandise or event tickets to your advocates using tools like Shopify or Square, our Zapier integration can automatically sync these purchases to your nation.

Imagine a supporter buys a t-shirt from your Shopify store—with Zapier, that purchase is instantly logged in your nation, enabling your team to respond in real time with an email or text message and tag them in your database for future engagement.

3. Streamline your accounting

Accounting doesn’t have to be a mess of spreadsheets anymore. The upgraded Zapier integration will streamline your accounting by syncing donation data from your nation directly into your accounting software, like QuickBooks.

For instance, every time a donation is made in your nation, Zapier can automatically add that record to QuickBooks, ensuring that your books are always up-to-date without needing manual data transfers, exports or fumbling with spreadsheets.This workflow would help to maintain a high level of data quality.

4. Bring external website signups into your nation automatically

When you use tools like Squarespace, Wordpress, Eventbrite or Calendly to manage your website it can be a challenge to get data into your nation. The new zapier integration can automatically add these supporters to your nation. No more manual importing or delayed followups.

For example, you are partnering with a coalition member to host an event on Eventbrite and you want to make sure all of the RSVPs get a timely followup. You can trigger events to send RSVPs to your nation and immediately receive an email or text message.

5. Sync your nation with other CRMs

If your nonprofit advocacy organization or political campaign uses Customer Relationship Management (CRM) software like Salesforce or Hubspot, keeping your data consistent across platforms is crucial. Zapier allows you to sync contact details, activity data, and more between your nation and your existing CRM, creating a unified system.

For example, when a supporter’s contact information is updated in Salesforce, Zapier can automatically make the same update in your nation, ensuring that your team members are always working with the most current information about your supporter.

Ready to optimize your operations?

These are just a few of the ways you can use our upgraded Zapier integration to supercharge and streamline your advocacy and political efforts. With expanded endpoints, simplified setup, and more intuitive features, Zapier helps you work smarter, not harder—all while ensuring that the quality of your data metrics remains high.

Ready to use Zapier with your nation? Explore the possibilities with our upgraded Zapier integration today or get started even quicker by using our template to automatically create NationBuilder records for your Zoom webinar attendees! 

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Effortlessly add Zoom webinar attendees to your nation with just a few clicks!

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Alex Simoes-McArtor

Alex Simoes-McArtor

NationBuilder Product Operations Manager

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