How to target people

Targeting people allows you to define where your staff and volunteers should focus their attention. By filtering the people in your database, you can create a precise game plan for accomplishing your goals. 

Start filtering

In the people section of your control panel, click on the filter button to begin defining the people you want to target. 

start a filter in NationBuilder


Any vs. all filters

In the first drop-down menu, you can choose between any or all of the following criteria. An "any" filter will show people who match criteria one or criteria two or criteria three. An "all" filter will show people who match criteria one and criteria two and criteria three. It is the smallest possible universe of people who match the criteria you chose.  You can also create a filter that combines any and all criteria by adding a group row. 

any vs all filters

The above diagram visualizes the difference between "all" and "any" filters. Using these Boolean operators allows you to target the people in your nation with precision.

A great way to start your filter is to craft a sentence about who you want to find and then build that sentence using the filter interface. Let's take a look at some examples to help explain this process. 

I want to target people whose point person is Taylor and are on an overdue step. Here's the criteria I add:

Step is overdue

Alternatively, if I want to target people whose point person is Taylor, Lindsey, or May and are on an overdue step, I'll need to add a group row.

 Point_person_filter.png


Add criteria

Now how did I add criteria from the above examples? First, I clicked on Add Criteria. A pop-up screen appears, shown below. You can search for a field by typing in the box at the top (indicated with an arrow) or you can click through the filter categories to find specific criteria. Many of these categories are available in all nations, but some are feature specific. More information about NationBuilder filter categories is available. 

field lookup in NationBuilder advanced search

Click "Add group row" to connect the criteria. When you add a group row, the criteria box will pop up on the right side of your screen rather than on the left side.


Editing, saving, deleting and exporting a filter

When you're creating a filter, you can click the "x" at the end of the row to delete it without losing the entire filter. The options to filter, save filter, or export only appear after you completely define a row of criteria. 

When you click the "Filter" button, the people who match your criteria are displayed in the lower portion of the screen. 

Once you click the Filter button, you'll have the option to save the filter. Click the "Save filter" to find the people who currently match your criteria at a later point in time.

You can also export the people found by clicking on the Actions button and selecting "Export." If you choose this option, you'll be taken to the + New export section of your people database, where you can choose whether you want to export people records, vote history, or household records (if exporting from household view). If you export people, you can customize the fields to be included in your export

New_Export.png

Once you complete the settings for your export, you will be taken to the Past exports section. It may take a few moments for your export to be available while the filter runs and the system develops a CSV file. To download the file, click on the name of the file. If you click on the filter criteria, you'll be taken back to the current results of that filter. 

export a filterYou can also save the people currently found using the filter as a list. 

add_filter_to_list.png

Clicking on the Actions button and selecting "Add all to list" will add everyone who matches your filter to a list. Remember that lists are meant to be used at a particular point in time to reach out to people or to perform batch updates.

In the People section, you can access the saved filter drop down menu by clicking on caron button next to the filter icon. 

filter drop-down menu in People section

A menu will display listing all saved filters. Click the Edit icon next to your selected filter to edit or delete the filter.

saved filter settings

By editing the settings of a saved filter, you can add a tag to people who match filter criteria. Tags added via a filter are unique: they will automatically be removed from profiles that no longer match the filter criteria. 

You can also choose to share the filter with another nation. Generally, it is more useful to add a tag to people who match the filter and share the tag with another nation rather than sharing the filter directly. Tag sharing is more comprehensive than filter sharing.

Click the trash icon trash_icon.png in the upper right corner of the settings screen to delete the saved filter.


Filters limited by permissions

You have complete control over the permission sets in your nation. A control panel user who can only view assigned people will only be able to filter within those assigned people. Similarly, only people with access to your financial information can filter using the customer history and donor history categories. 

You may also limit filter views using the Assignment selector tool.

Use the Assigned drop down drop down to only view profiles that are assigned to a specific control panel user. Click on the selector and choose a control panel user. Any profile that has the control panel user listed as her point person will display. If that control panel user is assigned to a path or a step on a profile, that profile will also display. You may also view profiles that are assigned to "Everyone" or just paths that are assigned to you.


Additional example filters

I want to target people whom I can contact via email, text, Twitter, or Facebook.

filter for people whom I can contact

This is an "or" filter.

Alternatively, I want to target people whom I can contact via email, text, Twitter, or Facebook and who are on an overdue step.

overdue people whom I can contact filter

Here my filter includes the forms of contact as a group, then I added the step criteria.

Let's say from past experience I know that there's two groups of people who are perfect for my social media ambassadors program. So I want to find people who have retweeted me and live in Los Angeles or people who have a Klout score higher than 50 and are emailable.

LA retweeters or high Klout emailable NationBuilder filter

This is an example an "or" filter with "and" groupings. 


How to use relative date ranges in filters

What terms can I filter by?

Filter categories

How to target households

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