Most organizations are laser focused on list growth. This makes sense because marketing is a numbers game. The more people you reach, the more people might donate, send a legislator email, or show up to an event.
But in pursuit of scale, many organizations are accruing huge supporter acquisition costs. They spend aggressively on marketing and advertising to acquire new supporters, then fail to convert those people into long-term supporters.
This webinar draws on research, best practices, and the experience of our top organizers to provide you a crash course on tactics to lower the cost of supporter acquisition and increase supporters' lifetime value.
Join me on Zoom Tuesday, May 7th at 11am PST (time zone converter) to learn what the most successful organizations have in common.
Don’t wait to RSVP! If you can’t make the webinar, rest assured that a recording will be emailed to all registrants. Hope to see you soon!
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